This is interesting. It might make Facebook a more pleasant place to be (but a lot less profitable) if advertisers don’t tie their advertising campaigns to it. On the other hand, if the marketing monkeys have decided Twitter is their platform of choice, it’ll become horrible and we’ll all leave.
According to my count, Twitter was mentioned in 26 of 52 national TV commercials — that’s 50 percent of the spots that aired during CBS’ game coverage. Facebook was mentioned in only four of those commercials — about eight percent. Google+, which is reportedly the No. 2 social network in the world, wasn’t mentioned at all.
YouTube and Instagram were even mentioned once each, by Hyundai and Oreo, respectively