Google Pacman doodle cost economy – what?


According to this article in the Telegraph, the now-infamous Google Pacman doodle cost the economy $120 million.

[Tony Wright] estimated that Google had around 505 million unique users on the day the Pac-Man Google Doodle went live, and that the game consumed 4,819,352 hours of employee time, costing the economy an estimated $120,483,800.

“For that same cost, you could hire all 19,385 Google employees,” wrote Wright in a blog post. “That includes Larry and Sergey, right down to the janitors. You could hire them for six weeks – imagine what you could build with that army of manpower.”

I love stories like this, with made-up figures from self-publicists. Of course, the Telegraph would never dream of printing a story about how much people reading the Telegraph when they’re supposed to be working is costing the economy.