ASA’s most complained-about ads of 2008


They either take a long time investigating these things, or they’ve got a really slow calculator.

The interesting thing here is that not a single one of these complaints was upheld by the ASA. One was withdrawn by the company concerned when they heard about the complaint.

Some of the complaints did seem preposterous, but I wonder whether the people who complained now see the ASA as being on the side of the industry?

BBC NEWS | Magazine | Top 10 most controversial ads.